Welcome to Concrete Marketers
Your Partner in Concrete Business Growth
At Concrete Marketers, we specialize in digital marketing solutions tailored exclusively for concrete businesses, including contractors offering one-day garage floors, durable epoxy coatings, metallic epoxy, commercial projects, and decorative concrete finishes. Whether you’re aiming to increase high-quality leads or establish a stronger online presence, our expertise helps you grow your business with industry-targeted strategies.
About Us
Who We Are
At Concrete Marketers, we are a specialized digital marketing agency focused solely on helping concrete businesses grow. We understand the unique challenges that coating contractors, decorative concrete specialists, and flatwork professionals face in today’s competitive landscape, and we provide tailored marketing solutions designed to drive real results. Whether you’re a concrete coating contractor, a decorative concrete business, or a residential flatwork professional, we’re here to help you increase visibility, generate high-quality leads, and grow your business.
We offer a comprehensive range of services, including Google Ads, Authority Website Development, Local SEO, Google Maps Optimization, Meta Ads, and Social Posting. Our goal is to help concrete coating businesses not only reach their target audience but also stand out from the competition.
Our Services
Our digital marketing services are designed specifically for concrete businesses and contractors:
Google ads
We develop targeted pay-per-click (PPC) campaigns that get your business in front of people searching for concrete coating and flooring services, driving high-quality leads and maximizing your return on investment.
Authority website
Your website is your digital storefront, and we make sure it’s designed to convert visitors into customers. We build mobile-friendly, SEO-optimized websites that showcase your projects and services while establishing trust with potential clients.
Local SEO
Increase your visibility in local search results with our tailored SEO strategies, helping customers find your business when they need coating services in their area.
Google Maps Optimization
We optimize your Google My Business profile to enhance your presence on Google Maps, helping you attract more local clients and improve your search rankings.
Meta ads
Our targeted campaigns on Facebook and Instagram drive leads, increase brand awareness, and give your projects the spotlight they deserve.
Social posting
Build a consistent social media presence with our social posting services, engaging your audience across platforms like Facebook, Instagram, and LinkedIn.
We’ve driven over 100 targeted digital marketing campaigns, helping businesses boost their visibility and generate valuable leads
A proven track record with verifiable results across Google Ads, SEO and beyond.
On average, our clients experience a 75% increase in qualified leads within the first six months of partnering with us.
Why Choose Concrete Marketers?
Choose Concrete Marketers because we specialize exclusively in the concrete industry, offering a deep understanding of your unique challenges and needs. Whether you’re a small coating contractor or a large firm, we deliver tailored solutions that drive measurable success.
Concrete Marketers specializes exclusively in the concrete industry. This deep focus allows us to understand your unique challenges and craft solutions that work specifically for coating contractors, decorative concrete specialists, and flatwork professionals.
We offer a wide range of digital marketing services tailored to concrete coating businesses, including Google Ads, Local SEO, and Google Maps Optimization. Our holistic approach ensures your business gets maximum exposure and attracts high-quality leads.
Our clients consistently see real, measurable improvements in their online presence and lead generation. Whether it’s boosting search rankings with SEO or increasing leads through targeted ad campaigns, we deliver results that matter.
We create personalized marketing strategies that align with your unique business goals and target audience. No matter the size of your company, our tailored campaigns help you stand out and drive business growth.
Tailored Marketing Strategies for Every Concrete Contractor Type
If you’re a concrete contractor offering services like one-day garage floor installations, durable concrete coatings, epoxy flooring, or metallic finishes, our specialized campaigns can drive a steady stream of residential leads to your business. Using targeted Facebook, Google, and social media advertising, we help you get noticed by homeowners ready to transform their spaces.
For contractors who excel in stamped concrete, overlays, polishing, staining, or custom concrete countertops, we build campaigns that keep your schedule full. Our Google and social media ads are crafted to attract high-quality leads who value the art and durability of decorative concrete.
From driveways to patios and walkways, if you specialize in flatwork or tear-out and replace projects, we can boost your online presence to reflect the quality of your work. Our digital strategy is designed to filter out tire kickers, attract serious clients, and land you more profitable projects that align with your expertise.
Our Six-Step Approach
At Concrete Marketers, we know that each concrete coating and decorative concrete business has unique goals and marketing needs. Our six-step approach is designed to cater specifically to contractors like you:
- In-Depth Consultation
- Market and Competitor Research
We dive deep into the concrete industry, analyzing market trends, studying competitors, and identifying opportunities for growth. This research enables us to position your business as a local leader and keeps you one step ahead of competitors.
- Custom Strategy Development
With industry insights in hand, we create a comprehensive marketing plan tailored to your business. The main program is a combination of Google Ads, SEO and website development. But every strategy is designed specifically for the opportunities we identify for your market, and may include services such as targeted social media campaigns.
- Seamless Implementation
Once your strategy is set, our team handles every detail—from optimizing your website and managing Google Ads to enhancing your social media presence. We ensure your campaigns run smoothly, so you can focus on delivering top-notch concrete services.
- Performance Monitoring
We track campaign performance through detailed analytics, enabling us to see what’s working and make real-time adjustments. This way, you can be confident your marketing investment is maximizing your reach and return.
- Continuous Optimization
Marketing is not a one-time effort. We refine and optimize campaigns regularly, making data-driven adjustments to ensure your growth targets are met and your business consistently attracts high-quality leads.
Testimonials
What Our Clients Say?
"Dan is the best advertising expert I've ever worked with. Our leads doubled when he took over from the previous provider."
FaQ
Frequently Asked Questions (FAQs)
Below are some frequently asked questions about our services and how we work with concrete contractors. These answers should help clarify what to expect when partnering with Concrete Marketers.
Each service we offer is designed to drive results within a specific timeframe, and our goal is to turn a profit on your investment as soon as possible. Our programs start by utilizing Google Ads and Facebook Ads, and clients usually see leads coming in within the first week, as these platforms quickly capture customers searching for concrete services. SEO, on the other hand, is a more gradual approach, and clients typically see improvements in search engine rankings within 60 to 90 days, but it can take 6–9 months to see a 20–40%+ increase in organic leads, depending on your business’s starting point. Our campaigns are focused on delivering high-quality leads that convert into real projects.
We prioritize structured programs over custom one-off services because they deliver sustained results. Our experience has shown that consistent marketing efforts drive long-term success, whereas one-off campaigns often don’t provide the same level of impact. We’ve designed our services to function as part of a broader, continuous effort to grow your business’s visibility and lead generation.
The first step is scheduling a discovery call with our team. We’ll discuss your goals, current marketing efforts, and market territory. After that, we’ll assess if we’re the right fit and move forward with a custom proposal & strategy tailored to your needs. Our onboarding process is seamless and designed to get your campaigns up and running as soon as possible.
Yes, you’ll have a dedicated US based account manager who knows the ins and outs of your campaigns and is readily available to assist. They’ll work with you from day one, offering insights, monitoring performance, and ensuring every aspect of your marketing aligns with your goals.
We utilize a POD model (product-oriented delivery) centered on teams of 5-7, depending on which program you choose. There are 5 specialists who own specific tasks necessary for the success of your marketing, including a strategist, copywriter, web developer, ad specialist, and your account manager.”
Dan Blinman
Founder
From Concrete Marketer’s Blog
Dan Blinman, the founder of Concrete Marketers, is a marketing expert with a passion for helping concrete businesses thrive. With over a decade of experience in digital marketing, Dan recognized the need for specialized marketing services tailored to concrete contractors, decorative concrete businesses, and flatwork professionals.
Dan produces marketing content for the concrete space, here’s a few videos worth watching:
Let’s Build Your Business Together
At Concrete Marketers, we’re dedicated to helping concrete businesses thrive. Whether you’re looking to increase your lead flow, enhance your online presence, or strengthen your brand, we have the expertise to make it happen.